The Blog
Pyxl Insights
The latest insights on digital strategies, marketing best practices, industry trends, and more.
2025 Marketing Trends: 7 Tips to Deliver Personalized Experiences
Nov 27, 2024 | 7  min

2025 is just around the corner, and the digital marketing game is about to level up — are you ready for it? The future of ...   Read more

author Erin Murray
MARKETING
Latest Trends and Insights
How Defining Your Total Addressable Market Drives Business Growth
Nov 12, 2024 | 4  min

Imagine you could pinpoint exactly where your next big customer is coming from—and focus your marketing dollars where they’ll bring in the highest returns. Sounds ...   Read more

author Erin Murray
Optimize Your Marketing with HubSpot: Understanding Marketing vs. Sales Sequence Emails
Oct 29, 2024 | 4  min

There are many reasons why Hubspot should be on your radar. It’s no secret that Hubspot is continuing to grow as a popular CRM and ...   Read more

author Erin Murray
Product Marketing: The (Sometimes Overlooked) Magnet That Attracts, Engages, and Retains Loyal Customers
Oct 16, 2024 | 5  min

Upwards of 80% of Americans are loyal to at least one brand and worldwide, 74% of consumers claim brand loyalty, meaning most people can probably ...   Read more

author Erin Murray
Unified Strategies for MSP Growth: Aligning Marketing and Sales Enablement for Lasting Success
Oct 01, 2024 | 6  min

IT executives at MSPs are facing unprecedented challenges—managing digital transformation initiatives, ensuring robust cybersecurity measures, and keeping up with the rapid evolution of technologies, all ...   Read more

author Erin Murray
5 Tips on Creating Catchy Headlines
Sep 14, 2024 | 2  min

We live in a highly stimulating and digital age.  With access to so much information, people have to sift through a huge volume of online ...   Read more

author Pyxl Development
Rebranding Checklist: 10 Steps to a Successful Rebrand
Aug 15, 2024 | 8  min

Statistics show that a well-executed rebrand can increase revenue by up to 23%. This striking figure underscores the immense potential of rebranding as a strategic ...   Read more

author Julia Smeltzer
Pyxl’s Strategic Expansion: Your Go-To Charleston Digital Marketing Agency
Aug 07, 2024 | 4  min

We’re excited to announce our expansion as a leading Charleston digital marketing agency, committed to serving the vibrant local community. This new location is a ...   Read more

author Taylor Farace
Rebranding: Achieving Successful Employee Buy-In During Your Transition
May 22, 2024 | 4  min

75% of organizations have undergone a rebrand since 2020, reflecting the rapid evolution of market demands. As companies navigate transformation and rebranding efforts, securing employee ...   Read more

author Kati Terzinski
7 Secrets to Successful Video Marketing in Higher Education
Apr 06, 2024 | 3  min

The first step in the content marketing delivery process is to choose the right medium for distributing the content. What will your audience respond to? ...   Read more

author Kati Terzinski
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